With Smart Multi-Web, you can easily, efficiently and centrally manage multiple web sites. This enables specific sites to have specific consumer messages for their individual markets input from a single content and administration system. Your organisation needs a solution that can manage the complexity of multiple websites, enabling the organic growth required from the future addition of further sites that will also need to support the requirements of multiple languages. Smart Multi-Web will provide users with a centralised management approach enabling access to a shared central repository of core e-business functionality, data, and security. We estimate that this will serve to cut the cost of e-business by at least half, whilst more than tripling the efficiency of the processes. You are not just restricted to centralised management. Smart Multi-web allows for management at the business unit level (Toronto or London) and/or a distributed model (staff in different markets managing different parts of the website). Users can have specific or restricted administration rights, meaning that certain aspects of the site may be sourced externally and inputted via the content administration system -

The latest sports news may be outsourced to the CNN Sports network and individual sports journalists could be responsible for updating editorial content.

Smart Multi-Web platform therefore enables global organisations to create flexible commerce efficiency without the traditional headaches and management problems that are normally associated with the management of multiple websites.

Centralised management will enable your organisation’s sites to access ready-to-use image banks, databases, core material and archives alongside the ready-to-use commerce functionality, which could incorporate processing and dynamic content management including B2B features that enable each site to personalise its own promotions and incentives in respect of the merchandise offered.    

Significantly Lowering Total Cost of Ownership

In the past, implementing multiple e-commerce initiatives led to multiplied efforts because every initiative required separate hardware, software, and administrative resources. The smartCMS Multi-Web model significantly minimises hardware and software costs because you can run a number of different web sites, all your online commerce initiatives on a single system. This reduces implementation time and deployment costs because customized online commerce functionality can be created once and re-used in many different initiatives. Centralising all system monitoring and maintenance processes helps to further reduce administrative costs. The smartCMS Multi-Web module empowers organisations to fully leverage best-of-breed online commerce functionality while streamlining operations and minimising total cost of ownership.